.why-module__3HlBlG__story{--example-paper:#f5f4f0;--example-ink:#172b3e;--example-muted:#61707c}.why-module__3HlBlG__story>div{grid-template-columns:minmax(255px,.65fr) minmax(0,2.35fr);gap:46px;max-width:1560px}.why-module__3HlBlG__story [data-service-chapter-index]{min-height:68svh}.why-module__3HlBlG__story [data-service-chapter-index="0"]{--visual-width:100%}.why-module__3HlBlG__story [data-service-chapter-index="1"]{--visual-width:94%;padding-top:28px}.why-module__3HlBlG__story [data-service-chapter-index="1"] figure>div{justify-self:start}.why-module__3HlBlG__story [data-service-chapter-index="2"]{--visual-width:76%;min-height:50svh;padding-top:20px}.why-module__3HlBlG__story [data-service-chapter-index] figure{grid-template-columns:minmax(0,4fr) minmax(155px,1fr);gap:28px}.why-module__3HlBlG__exampleLabel{color:#9eabb5;margin:0 0 22px;font-size:12px;line-height:1.5}.why-module__3HlBlG__searchScene .why-module__3HlBlG__exampleLabel{text-align:center}.why-module__3HlBlG__searchPair{grid-template-columns:1.05fr 1fr;align-items:center;gap:26px;display:grid;position:relative}.why-module__3HlBlG__searchResult{color:#edf2f5;background:#141c24;border:1px solid #b6c6db26;border-radius:7px;min-width:0;padding:22px 0 0}.why-module__3HlBlG__googleWord{letter-spacing:-.06em;margin:0 22px 16px;font-size:24px;font-weight:500}.why-module__3HlBlG__query{color:#1e2c3b;background:#f1f3f4;border-radius:30px;justify-content:space-between;align-items:center;gap:12px;margin:0 15px;padding:12px 16px;font-size:12px;line-height:1.35;display:flex}.why-module__3HlBlG__query svg{flex-shrink:0;width:18px;height:18px}.why-module__3HlBlG__searchTabs{color:#a5b0bd;border-bottom:1px solid #b6c6db26;gap:23px;margin-top:19px;padding:0 23px;font-size:11px;display:flex}.why-module__3HlBlG__searchTabs span{padding:0 0 10px}.why-module__3HlBlG__searchTabs span:first-child{color:#9cc5ff;border-bottom:2px solid #9cc5ff}.why-module__3HlBlG__adCopy{padding:22px}.why-module__3HlBlG__sponsored{margin:0 0 16px;font-size:11px;font-weight:500}.why-module__3HlBlG__adIdentity{align-items:center;gap:9px;font-size:12px;line-height:1.4;display:flex}.why-module__3HlBlG__adIdentity small{color:#b5c0cb;font-size:10px;display:block}.why-module__3HlBlG__studioMark{color:#d8bb7d;border:1px solid #c8d4e356;border-radius:50%;place-items:center;width:28px;height:28px;font-size:15px;display:grid}.why-module__3HlBlG__adTitle{letter-spacing:-.03em;color:#a5caff;margin:17px 0 10px;font-size:clamp(17px,1.2vw,22px);line-height:1.25}.why-module__3HlBlG__adDescription{color:#d7e0e7;margin:0;font-size:12px;line-height:1.6}.why-module__3HlBlG__website{background:var(--example-paper);min-width:0;color:var(--example-ink);border-radius:6px;overflow:hidden}.why-module__3HlBlG__websiteNav{justify-content:space-between;align-items:center;gap:8px;padding:20px 18px;font-size:11px;display:flex}.why-module__3HlBlG__websiteNav strong{font-weight:500}.why-module__3HlBlG__websiteNav>span{color:var(--example-muted);font-size:8px}.why-module__3HlBlG__studioImage{aspect-ratio:1.55;object-fit:cover;width:calc(100% - 24px);height:auto;margin:0 12px;display:block}.why-module__3HlBlG__websiteBody{padding:24px 21px 28px}.why-module__3HlBlG__websiteTitle{letter-spacing:-.04em;margin:0 0 14px;font-size:clamp(21px,1.6vw,28px);font-weight:500;line-height:1.16}.why-module__3HlBlG__websiteBody>p:not(.why-module__3HlBlG__websiteTitle){color:#485966;margin:0;font-size:12px;line-height:1.65}.why-module__3HlBlG__previewAction{color:#f5f4f0;background:#172b3e;border-radius:3px;justify-content:space-between;align-items:center;gap:25px;margin-top:23px;padding:11px 15px;font-size:11px;display:inline-flex}.why-module__3HlBlG__connection{pointer-events:none;color:#d8bb7d;width:100%;height:100%;position:absolute;inset:0;overflow:visible}.why-module__3HlBlG__campaignScene{grid-template-columns:1.05fr 1fr;align-items:start;gap:clamp(38px,4vw,68px);display:grid;position:relative}.why-module__3HlBlG__termReview{background:var(--example-paper);min-width:0;color:var(--example-ink);border:1px solid #d9dfe3;border-radius:6px;padding:24px}.why-module__3HlBlG__reviewBusiness{border-bottom:1px solid #172b3e21;margin:0 0 20px;padding-bottom:18px;font-size:12px;font-weight:500}.why-module__3HlBlG__campaignScene h4{letter-spacing:-.035em;margin:0;font-size:clamp(21px,1.65vw,28px);font-weight:500;line-height:1.2}.why-module__3HlBlG__reviewIntroduction{color:var(--example-muted);margin:10px 0 23px;font-size:12px;line-height:1.6}.why-module__3HlBlG__termList,.why-module__3HlBlG__decisionList{margin:0;padding:0;list-style:none}.why-module__3HlBlG__termList li{align-items:center;gap:12px;min-height:65px;padding:18px 0;font-size:13px;line-height:1.45;display:flex}.why-module__3HlBlG__termList li+li{border-top:1px solid #172b3e18}.why-module__3HlBlG__termList svg{flex-shrink:0;width:17px;height:17px}.why-module__3HlBlG__termList li>div{min-width:0}.why-module__3HlBlG__campaignFact{isolation:isolate;border-radius:3px;margin-left:-5px;padding:3px 5px;display:inline-block;position:relative}.why-module__3HlBlG__campaignInk{border-radius:inherit;z-index:-1;pointer-events:none;background:#d8bb7d46;position:absolute;inset:0}.why-module__3HlBlG__strike{transform-origin:0;pointer-events:none;background:currentColor;height:1px;position:absolute;top:50%;left:4px;right:4px}.why-module__3HlBlG__rejectedFact{color:var(--example-ink)}.why-module__3HlBlG__mobileDecision{display:none}.why-module__3HlBlG__reviewDisclaimer{color:var(--example-muted);margin:20px 0 0;font-size:10px;line-height:1.6}.why-module__3HlBlG__campaignDecisionPanel{background:#0d1820;border:1px solid #c8d4e32b;border-radius:6px;min-width:0;margin-top:48px;padding:25px}.why-module__3HlBlG__campaignDecisionPanel h4{margin-bottom:18px}.why-module__3HlBlG__decisionList li{border-top:1px solid #c8d4e32b;padding:22px 0}.why-module__3HlBlG__decisionTitle{margin:0 0 8px;font-size:15px;line-height:1.35}.why-module__3HlBlG__decisionDetail{color:#b6c6db;margin:0;font-size:12px;line-height:1.6}.why-module__3HlBlG__campaignDecisionPanel .why-module__3HlBlG__rejectedFact{color:#b6c6db}.why-module__3HlBlG__campaignDecisionPanel .why-module__3HlBlG__strike{display:none}.why-module__3HlBlG__bookingGoal{color:#b6c6db;align-items:center;gap:10px;margin:13px 0 0;font-size:11px;line-height:1.5;display:flex}.why-module__3HlBlG__bookingGoal svg{color:#d8bb7d;flex-shrink:0;width:19px;height:19px}.why-module__3HlBlG__campaignConnections{color:#d8bb7d;pointer-events:none;width:100%;height:100%;position:absolute;inset:0;overflow:visible}.why-module__3HlBlG__rejectedConnection{color:#9aa7b4;opacity:.65}.why-module__3HlBlG__costScene{color:#edf2f5;width:100%;max-width:440px;margin:0 auto}.why-module__3HlBlG__costModes{border-bottom:1px solid #c8d4e32b;gap:25px;display:flex}.why-module__3HlBlG__costModes button{color:#96a5b2;min-height:44px;font:inherit;cursor:pointer;background:0 0;border:0;border-bottom:1px solid #0000;margin-bottom:-1px;padding:8px 0 14px;font-size:13px;line-height:1.4;position:relative}.why-module__3HlBlG__costModes button[aria-pressed=true]{color:#edf2f5;border-bottom-color:#d8bb7d}.why-module__3HlBlG__costModes button:hover{color:#edf2f5}.why-module__3HlBlG__compactResult{padding:25px 0 22px}.why-module__3HlBlG__compactResult>p:first-child{color:#a4afb8;margin:0 0 9px;font-size:13px}.why-module__3HlBlG__compactResult>div{flex-wrap:wrap;align-items:baseline;gap:12px;display:flex}.why-module__3HlBlG__compactResult strong{letter-spacing:-.045em;font-variant-numeric:tabular-nums;font-size:clamp(39px,3.2vw,48px);font-weight:500;line-height:1.1}.why-module__3HlBlG__compactResult>div>span{color:#a4afb8;font-size:14px}.why-module__3HlBlG__compactEquation{color:#d8bb7d;font-variant-numeric:tabular-nums;margin:10px 0 0;font-size:13px;line-height:1.5}.why-module__3HlBlG__compactInputs{border-top:1px solid #c8d4e32b;grid-template-columns:1fr 1fr;gap:26px;padding-top:20px;display:grid}.why-module__3HlBlG__compactInputs label{color:#a4afb8;margin-bottom:8px;font-size:12px;display:block}.why-module__3HlBlG__compactInput{color:#b6c6db;background:#c8d4e306;border:1px solid #c8d4e330;border-radius:3px;align-items:center;gap:5px;min-height:44px;padding:0 11px;font-size:14px;display:flex}.why-module__3HlBlG__compactInput input{color:#edf2f5;width:100%;min-width:0;min-height:44px;font:inherit;font-variant-numeric:tabular-nums;background:0 0;border:0;border-radius:0;padding:0}.why-module__3HlBlG__compactInput:focus-within{outline-offset:2px;outline:1px solid #d8bb7d}.why-module__3HlBlG__story .why-module__3HlBlG__compactInput input:focus-visible{outline:none}.why-module__3HlBlG__compactNote{color:#b0bdc7;min-height:3.3em;margin:18px 0 0;font-size:12px;line-height:1.65}.why-module__3HlBlG__costDisclaimer{color:#7f909f;margin:15px 0 0;font-size:11px;line-height:1.5}@media (max-width:1400px) and (min-width:1101px){.why-module__3HlBlG__story>div{grid-template-columns:minmax(245px,.8fr) minmax(0,2.2fr);gap:38px}}@media (max-width:1300px){.why-module__3HlBlG__story [data-service-chapter-index] figure{grid-template-columns:minmax(0,1fr);gap:28px}.why-module__3HlBlG__story [data-service-chapter-index="1"] figcaption{justify-self:start}.why-module__3HlBlG__story [data-service-chapter-index] figcaption{max-width:500px}}@media (max-width:1100px){.why-module__3HlBlG__story [data-service-chapter-index]{min-height:auto;padding-block:50px 100px}.why-module__3HlBlG__story [data-service-chapter-index="1"]{--visual-width:92%;padding-top:35px}.why-module__3HlBlG__story [data-service-chapter-index="2"]{--visual-width:86%;padding-top:35px}.why-module__3HlBlG__query,.why-module__3HlBlG__adIdentity,.why-module__3HlBlG__adDescription,.why-module__3HlBlG__websiteBody>p:not(.why-module__3HlBlG__websiteTitle){font-size:14px}.why-module__3HlBlG__adIdentity small{font-size:11px}.why-module__3HlBlG__adTitle{font-size:22px}.why-module__3HlBlG__websiteTitle{font-size:28px}.why-module__3HlBlG__websiteNav{font-size:13px}}@media (max-width:600px){.why-module__3HlBlG__story [data-service-chapter-index]{--visual-width:100%;padding-bottom:80px}.why-module__3HlBlG__searchPair{grid-template-columns:1fr;gap:28px}.why-module__3HlBlG__searchResult{width:96%}.why-module__3HlBlG__website{justify-self:end;width:90%}.why-module__3HlBlG__connection{display:none}.why-module__3HlBlG__googleWord{font-size:27px}.why-module__3HlBlG__adCopy{padding:24px}.why-module__3HlBlG__query{font-size:13px}.why-module__3HlBlG__adTitle{font-size:24px}.why-module__3HlBlG__adDescription{font-size:14px}.why-module__3HlBlG__websiteNav{padding:21px 19px;font-size:13px}.why-module__3HlBlG__websiteNav>span{font-size:9px}.why-module__3HlBlG__websiteBody{padding:24px}.why-module__3HlBlG__websiteTitle{font-size:29px}.why-module__3HlBlG__previewAction{font-size:12px}.why-module__3HlBlG__campaignScene{display:block}.why-module__3HlBlG__termReview{width:96%;padding:25px}.why-module__3HlBlG__campaignScene h4{font-size:26px}.why-module__3HlBlG__reviewIntroduction{font-size:14px}.why-module__3HlBlG__termList li{min-height:78px;font-size:14px}.why-module__3HlBlG__mobileDecision{color:#61707c;margin-top:5px;font-size:11px;display:block}.why-module__3HlBlG__reviewBusiness{font-size:13px}.why-module__3HlBlG__reviewDisclaimer{font-size:11px}.why-module__3HlBlG__campaignDecisionPanel{width:92%;margin:28px 0 0 auto;padding:25px}.why-module__3HlBlG__decisionTitle{font-size:17px}.why-module__3HlBlG__decisionDetail{font-size:14px}.why-module__3HlBlG__bookingGoal{font-size:12px}.why-module__3HlBlG__campaignConnections{display:none}.why-module__3HlBlG__costModes{gap:20px}.why-module__3HlBlG__costModes button{font-size:12px}.why-module__3HlBlG__compactInputs{gap:18px}.why-module__3HlBlG__compactInput input{font-size:16px}}@media (prefers-reduced-motion:reduce){.why-module__3HlBlG__campaignInk{opacity:1!important}.why-module__3HlBlG__strike{transform:none!important}}